INSIDE BRANDOS

Execution
is the strategy.

BrandOS is an operating platform that builds and scales consumer brands through disciplined operations, hardened supply chains, and structured national distribution.

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CATEGORY
Consumer CPG
GEOGRAPHY
U.S. distribution
OPERATING MODEL
Execution-first
WHAT WE DO

Create positioning, offer architecture, and retail-ready systems.

Interrogate supply chain constraints, QC, compliance, and margin feasibility.

Scale with performance loops, reorder tooling, and distribution readiness.

One operating system — applied brand by brand.
OUR OPERATING DOCTRINE

We don’t
chase launches.
We build systems that compound.

BrandOS was built by operators who understand that scale is a result — not a goal.

Before growth, we stress unit economics. Before distribution, we harden supply chains. Before marketing, we test positioning against operational reality.

The same operating discipline is applied to every brand we build.

OPERATING ENGINE

BrandOS
Operating Engine

A repeatable loop that protects margin, reduces chaos, and makes distribution scalable.

Every brand moves through the same operating loop — discipline, control, distribution, compounding.

WHAT IT DOES

  • Margin integrity before scaling capital.
  • Operational control engineered from day one.
  • Distribution structured around repeatable reorder logic.
Learn more
BrandOS Operating Engine diagram

OPERATING LEADERSHIP

The operators
behind the system.

BrandOS is built as an operating engine — capital discipline, manufacturing execution, growth systems, and distribution readiness — applied brand by brand.

FOUNDATION

Ferrel Raskin

Manufacturing, Structured Scale & Capital Allocation

Institutional manufacturing discipline, deal structuring, and commercial scale architecture across regulated categories.

  • Led $100M+ real estate transaction (Scottsdale, AZ)
  • Former CEO & Chairman of pharmaceutical-grade supplement manufacturer
  • Regulated manufacturing scale: R&D → pilot → commercial
  • Investor in advanced drug delivery systems (OTF technology)
Core Focus: Capital strategy, manufacturing execution, scale systems

GROWTH ENGINE

Jason Croxford

Growth & Retail Velocity Architect

Revenue acceleration across DTC, Amazon, and retail via performance systems, creator engines, and conversion architecture.

  • Scaled MIT45 from $15M → $73M in 12 months
  • Built affiliate + TikTok Shop performance ecosystems
  • Led omni-channel performance: Amazon, Shopify, retail
  • Multi-million dollar paid media oversight
Core Focus: Performance marketing, retail velocity, growth loops

BRAND & CATEGORY

Matthew Abate

Brand Positioning & Channel Execution

Full-cycle brand building anchored in product clarity, supply chain execution, and structured go-to-market systems.

  • Co-founded and scaled Mitra9 to multi-million revenue
  • 15+ years launching consumer brands
  • Full-cycle product + supply chain execution
  • Operationally grounded go-to-market discipline
Core Focus: Positioning, product strategy, launch systems

OPERATIONS

Russell Stamm

Commercial Operations & Global Scale

Enterprise-grade operating discipline across multi-entity systems, manufacturing operations, and global commercial execution.

  • Built and sold multi-division enterprise to Carlson Companies
  • 26+ years telecom & product development operations
  • Large-scale commercial operations oversight
  • Nutraceutical & regulated manufacturing operations
Core Focus: Enterprise operations, execution reliability, scale control

DIGITAL INFRASTRUCTURE

Akash Gupta

Search & Digital Authority Infrastructure

Organic authority systems built through structured SEO architecture, technical foundations, and high-quality link strategy.

  • CEO, Creative Brains
  • High-authority link and SERP positioning systems
  • Structured SEO architecture for compounding growth
Core Focus: Organic authority, search infrastructure, technical SEO

DISTRIBUTOR-POSITIONED

Built for reorder logic. Engineered for scale.

BrandOS builds retail-ready brands with hardened operations, margin integrity, and structured national distribution. Qualified partners can request distribution access.

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